Andy Hadfield / Craig Rodney - 10 Considerations for your ORM strategy [VIDEO]

Here's a 10 minute highlights real of the Online Reputation Management talk (you can find the slide deck at that link) that Craig Rodney and I gave at the Heavy Chefs Event about a month ago. Came out quite well and whips through the salient 10 points with a brief explanation next to each.

Edits unfortunately always bias certain topics, just due to time. The "Google search results" example had a good side as well! A side that pointed out how much effort that particular company is putting in to understand ORM vs Search Rankings. But other than that, well worth a watch.

Enjoy!